When the world almost stopped
we decided to run.
Watch the opening video of the movement.
Lumina turned 15, but she hasn’t blown out candles. We like light!
We launched the “Do 15” movement. Every 15 km, we run and walk to donate 15 tons of food.
(People signed up online, ran or walked in the place of their choice, recorded their journeys and Lumina turned Km into food)
With the support of thousands of people around the world, we reached our goal in fifteen days and were able to light the way for many families in need.
This movement made Lumina’s Social Responsibility official, initiating the Transformation Project
When the world almost stopped
we decided to run.
Watch the opening video of the movement.
Lumina turned 15, but we didn’t blow out any candles. We like the light.
We launched a movement called “Let’s do 15.” For every 15 km that we walk or run, we will donate 15 tons of food.
(People signed up online, ran or walked in the place of their choice, recorded their journeys and Lumina turned Km into food)
With the support of thousands of people around the world, we reached our goal in fifteen days and were able to light the way for many families in need.
This movement made Lumina’s Social Responsibility official, initiating the Transformation Project
THESE WERE THE NUMBERS THE DO 15 MOVEMENT:
Suscriptores
KM Traveled
start 01/03.
Participating
Countries
SOLIDARITY MAP
Hover your mouse over tre image below and get to know all the countries that are participating in the “Do The 15”.
THESE WERE THE NUMBERS FROM THE DO 15 MOVIMENT:
Suscriptores
KM Traveled
start 01/03.
Participating
Countries
SOLIDARITY MAP
Hover your mouse over tre image below and get to know all the countries that are participating in the “Do The 15”.
Organizations we support
Hospital Filantrópico Pequeno Príncipe, provides medical care to children in 32 specialties.
Instituto Anglicano develops education projects and has the largest day care center in Latin America, offering five daily meals to 1,000 children.
Dedicated to socially vulnerable people, AFATEC offers socio-educational programs geared towards children, young people, adults and the elderly in the Vila Pantanal community in São Paulo
Constelação do Bem distributes meals to communities and homeless people in the city of São Paulo.
Thank you video from our CEO – Carla Vilas Boas